![]() ![]() The metric we use to determine a social network’s size is “number of active users” – the total amount of unique users currently registered on the platform. The Top 15 Social Media Sites and Apps by Active Users Weixin/WeChat – 1.213 Billion Active Users Facebook Messenger – 1.3 Billion Active Users ![]() A Closer Look at the Top 15 Social Networks.The Top 15 Social Media Sites and Apps by Active Users.So, to help your brand with this crucial decision, Dreamgrow maintains this post: An up-to-date view on the movers, shakers, newcomers, and immovable monoliths that make up the social media landscape. ![]() Amongst these, “relative popularity” and “growth” are two of the most important factors. Sure, a particular social media platform may “feel right” for your brand, but we recommend that you take a bunch of other variables into consideration before making the leap. ![]() As is understanding other nuances relating to the platform’s growth.Ĭhoosing which social network your brand is going to focus its marketing efforts on is a very important decision, and one that shouldn’t be taken purely on a hunch. Knowing how deeply each of these platforms reaches into the global online community is critical to your company’s social media marketing strategy. Social networking platforms are locked in a never-ending game of musical chairs.Įvery year, the whims of a fickle public, the introduction of new players, and shifting global trends trigger a shuffle in social media’s most important leaderboard.Īside from these shifts just being “generally quite interesting” to industry watchers, they’re also super useful for savvy digital marketers. ![]()
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